Cookie Policy

Cookies are small text files stored on your device when you visit a website. They help the site remember your preferences, analyze usage, and deliver relevant content.

This policy explains what cookies we use, why we use them, and how you can control them.

We group cookies into three categories based on their purpose:

Strictly Necessary (Always On)

• triton_consent — remembers your cookie preferences, in this cookie and in your browser’s local storage. Duration: 180 days.
• triton_lang — remembers your language. Duration: 30 days.
• Cloudflare security cookies (__cf_bm, cf_clearance) — bot protection. Duration: 30 minutes to 1 year.

Browser Storage of Our Own Site

Besides cookies, our site keeps these items in your browser, for its own use.

• triton_ops_traffic_source — the source of this visit, so that it can be saved with a booking. Kept whatever you choose. Duration: until the tab is closed.
• triton_partner — the partner link you arrived through, so that the partner can be credited for a booking. Set only after a partner link and kept whatever you choose. Duration: a partner can be credited for up to 255 days; the item stays until you clear your browser data.
• triton_recently_viewed — the tours and destinations you viewed, shown on our home page. Duration: until you clear your browser data.
• triton_tracking_once_v1 — stops the same booking from being counted twice. Duration: until you clear your browser data, with entries older than 180 days dropped.
• triton_tracking_session_v1 — stops tour views and checkout starts from being counted twice in one visit. Duration: until the tab is closed.
• triton_active_booking — your latest booking: its reference, the private link to it, your email address and the tour. It shows a mark on the My Booking icon. Kept whatever you choose. Duration: removed on your first visit after the departure.
• triton_booking, triton_cart, triton_wishlist — the booking you are preparing, your cart and your saved tours. Kept whatever you choose. Duration: until you clear your browser data.
• triton_checkout_timer_start, triton_pok_pending_v1, triton_visit_logged — the checkout timer, a card payment in progress and a note that this visit was already logged. Duration: until the tab is closed.
• triton_traffic_source, triton_visitor_hash — only if you accept analytics or marketing cookies: the source of your visit, used for 30 days, and a random visitor ID. Removed if you refuse both.
• triton_ad_visitor — only if you accept marketing cookies: the ad click that brought you here. Removed if you refuse, and on your first visit after 30 days.

Analytics (Optional)

• _ga, _ga_* — Google Analytics 4. Measures page views, session duration, traffic sources. Data is tied to a random identifier. Duration: 2 years.
• _clck, _clsk — Microsoft Clarity (first-party). _clck keeps the Clarity user ID and preferences for this site; _clsk joins the page views of one visit into a single session recording. Clarity also keeps a tab ID in your browser’s session storage (_cltk). Duration: 1 year (_clck), 1 day (_clsk), until the tab is closed (_cltk).
• MUID, CLID, MR, SM, ANONCHK and other Microsoft cookies — set on Microsoft domains such as clarity.ms and bing.com when Microsoft Clarity loads. MUID identifies browsers visiting Microsoft sites and is used by Microsoft for advertising, site analytics and other operational purposes; CLID identifies the first time Clarity saw your browser on any site that uses Clarity; MR and SM are used to refresh MUID and to synchronize it across Microsoft domains; ANONCHK indicates whether MUID is passed to ANID, a Microsoft advertising cookie (Clarity does not use ANID, so for Clarity this value is always 0). Duration: from the end of the session up to 13 months (set by Microsoft).

Marketing (Optional)

• Google Ads cookies — for conversion tracking and remarketing. Duration: up to 2 years.
• _gcl_ls — kept by the Google Ads tag in your browser’s local storage: the ad click that brought you here. Removed if you refuse.

You can accept, reject, or customize cookies at any time:

1. On our site — use the cookie banner that appears on your first visit, or re-open your preferences by clicking the "Cookie Settings" link in the footer.
2. In your browser — see your browser’s help for instructions: Chrome, Firefox, Safari, Edge.
3. Opt out of Google Analytics globally — install the Google Analytics Opt-out Browser Add-on.

Disabling strictly-necessary cookies may break booking and checkout. Disabling analytics/marketing cookies does not affect your ability to browse or book.

Some cookies are set by third-party services we use:

• Google LLC (Analytics, Ads) — Privacy Policy
• Microsoft Corporation (Clarity) — Privacy Statement
• Cloudflare, Inc. (security, CDN) — Privacy Policy

We do not control these third-party cookies. Please review each provider’s privacy policy to understand how they process your data.

When you first visit our site, a cookie banner asks you to accept or reject analytics and marketing cookies. Strictly necessary cookies are always loaded because the site cannot function without them (GDPR Art. 6(1)(f) — legitimate interest).

Your choice is stored in the triton_consent cookie and in your browser’s local storage for 180 days. You can change it at any time via the "Cookie Settings" link in the footer.

As proof of your consent, we also keep your choice, the time of that choice, the site language, the policy version and a random ID on our server for 24 months. We do not keep your IP address in this record. If you book, your choice, its time and this ID are also stored with your booking.

For questions about this Cookie Policy or to exercise your data-protection rights, contact us at [email protected] or +355 69 812 9277.